Happy in ＂riding＂!The demand for cycling in spring is rising, and the new favorite of sports bicycles becomes outdoor sports

Peninsula all media reporter Huang Wenping

In recent years, this leisure movement has become hot in the social circle.At present, on social platforms, Qingdao’s cycling topics have read 70,000 times.The riding movement is sought after in the social circle, which also makes the bicycle market ushered in “spring”.During this time, the continuous “cycling heat” not only accelerated the development of the bicycle industry, but also made more and more people in love with outdoor cycling campaigns.On April 23, the reporter visited the Qingdao sports bicycle market and found that there are many cycling products on the market, which greatly meets the needs of consumers.At the same time, the high heat travel in spring, the riding movement with low entry -level tension has gradually become a popular, and the sales of sports bicycles have also increased.

Comes with social attributes, high spring tour hot

Spring is blooming, everything recovers, more and more people go outdoors, and convenient exercise bicycles have become the first choice for many people’s outdoor sports.On the social platform, the sharing content of the topic of riding behavior is not countless. The happy cycling together gradually becomes a common hobby of outdoor sportsmen, which also gives cycling to a certain social attribute.

On the road, such a group of figures can always be seen. They are wearing cycling uniforms, pedal bicycles, and shuttle between the seaside of Qingdao and major attractions.As the hotness of cycling continues to rise, Tmall’s “Double 11” data in 2023 shows that the sales of bicycles, cycling clothing, and cycling equipment in the “three major pieces of cycling” have increased by more than 100%.Among them, highway bicycles increased by 300%year -on -year, bicycle codes and accessories increased by 230%year -on -year, and cycling glasses and wind mirrors increased by 210%year -on -year.

According to reports, various clubs in Qingdao usually hold multiple cycling activities on a regular basis. Riding enthusiasts ride along the seaside trails and enjoy the sea view.”Riding made me forget my troubles, the experience of riding this time is particularly good,” said a riding friend.People in the industry told reporters, “We will regularly organize cycling activities in the cycling group.

“Qingdao’s spring is very suitable for cycling. Not only can you appreciate the unique style of Qingdao, but you can also enjoy the spring scenery with friends.” Mr. Wang, a riding friend, said.Spring temperatures have risen all the way, and more and more citizens of Qingdao have begun to ride outdoor. The cycling movement has also become the first choice for many citizens to travel in the spring day to further heat up the bicycle market.

There are many categories of subdivis

Every time you go out, the rider will wear cycling uniforms, eyes, buckle helmets, and debug bicycles to prepare for riding out.According to different riding needs, bicycles are divided into types such as mountain vehicles, folding buses, and highway cars.Most cyclists will buy good quality vehicles for a good cycling experience and upgrade accessories. The budget of the cycling group’s car purchase budget shows an upward trend.At present, there are many categories of bicycle market segmented products. Brands include Giant, Decathlon, and Xidsheng, which meets consumers’ demand for high -quality cycling.

The reporter saw in the Decathlon Miaoling Road store that dozens of sports bicycles were placed on the shelves, and several customers in the store were trying to ride.The clerk said that the equipment generally required for outdoor cycling includes bicycles, helmets, gloves, glasses, cycling clothes, etc.Novices can choose an entry -level highway vehicle, the price is between 2,000 and 3,000 yuan.The entry -level highway car has a high cost performance and low entrance threshold. Cycling can participate well in this sport.

Subsequently, the reporter walked into the Star Bicycle Brand Store.Dozens of bicycles are standing at the door of the store, selling bicycles, children’s cars, bicycle accessories and other products in the store.The clerk said that there are more than a dozen hot -selling models recently, mainly highway cars and mountain vehicles, which are suitable for cycling needs of different people.The customers who are trying to ride in the store said, “For the first time to come to the store to try ride, the boss is very real. The price of the mountain car is reasonable and the service is good.”

Outdoor cycling is hot, sports bicycles are selling hot

In recent years, there are more and more people choose to experience outdoor sports in spring.The reporter visited several cycling stores in Qingdao and learned that outdoor sports equipment such as mountains and road bicycles has entered the peak sales season.According to Tmall’s “2024 Spring and Summer Taobao Tmall Sports Outdoor Industry Trends White Paper” recently released, since this year, cycling accessories have increased by 70%year -on -year, and the number of transactions has increased by more than 50%year -on -year.

Decathlon clerk told reporters, “This year’s sports bicycle sales have increased year -on -year, and road bicycles and women’s cycling trends have risen. As the temperature rises, sales will continue to grow.We also have a ride in our riding group, and we will organize many cycling activities. “

In the store, the reporter saw a customer trying to ride.Customer Ms. Zhang said, “I come here today mainly to help children choose a car. Usually children like to ride with their friends. The budget is more than 2,000. I am more optimistic about this Xiaodian mountain car., The price is also appropriate, this car is bought around 2500 yuan. “